Branding · Packaging Design
Melabody
Thoughtful care for melanin-rich skin
Melabody is a conceptual body-care brand designed for melanin-rich skin. The identity is built around nourishment, warmth, and inclusivity, translating the complexity of melanin-rich skin into a calm but expressive visual system. A three-tone gradient palette of orange, blue, and green represents warmth, hydration, and balance. Rather than using flat colour blocks, gradients reflect how skin holds depth, moisture, and variation, reinforcing nourishment as something layered and dynamic. A unified packaging system and minimal typography allow skin imagery to remain central, positioning Melabody as body care rooted in intention rather than trends. Designed for melanin. Made to nourish.




